VF Corp Responsive Web Design
In 2015, VF Corp, a multi-billion dollar apparel retailer powerhouse, was looking to transition five of their leading retail brands onto a single responsive web platform and streamline each online experience across the various brands. At Rosetta, the design team was tasked with enhancing the online e-commerce presence for Lucy women's active-wear, Smartwool winter-wear, Reef outdoor-wear, Lee denim and Wrangler denim. As a result of this cohesive design implementation, all five brands have been elevated on a global scale, bringing their products to even more online and mobile users than ever before.
